Can window shutters keep you home warmer than curtains?

The advantages of using this type of window treatment over curtains in Sydney is that they can keep the warm air in your home longer. Shutters also help to protect your windows from the cold weather, which can save you money on your energy bills. They provide great insulation and functionality for a home as compared to using curtains because of their sturdy structure that can keep the cold air out.

Make sure you use weather resistant shutters made of high-quality wood for your home in order to get the most benefits when it is winter time. PVC plantation shutters are also a great option and are far less costly than wooden shutters. While they offer the same stylish elegance as timber, they are far more weather resistant and durable, making them a very cost-effective choice when looking to buy plantation shutters in Penrith.

If you decide on using window shutters, make sure they are properly installed so that they can effectively do their job and provide great warmth inside your home during the chilly months. Sometimes getting custom made shutters will be far better than readymade ones as they will be able to better suit the size and shape of your window. If you are looking for a way to keep your home warmer this winter, consider using window shutters as an alternative to curtains.

If you are on the fence about whether or not to install window shutters in your home, be sure to do some research online or consult with a professional. You will be happy you made this investment once the colder weather hits.

5 Simple Tips to Improve Your Marketing

Getting your marketing right is crucial to the success of your business. Neglect your marketing and your going see your stream of enquires start to slow down. All businesses have to do marketing of some sort, some businesses for example a bespoke kitchen company may just rely on personal recommendations whereas a national energy provider may be looking to do much larger campaigns across a variety of different platforms. In this article I’ll be sharing 5 simple tips that you can put in place to improve your business.

Tip 1: Review your content. Content is everything when it comes to marketing. A little while ago there was a survey on how many adverts we are exposed to on a daily basis. The result came out at little over 2,500 adverts per day! Therefore its important that your advert stands out and your not going to get that to happen without perfecting the content of your ad. Keep it short and sweet with a clear message and a strong call to action.

Tip 2: Networking. Networking is a simple way to increase leads and improve your overall marketing. Attending networking events is a lot like speed dating. It gives you the opportunity to meet multiple local businesses who might be looking to buy the service you’re providing. Its important to remember not to go in and expect to come out with piles of orders. Instead try building a network of people who would happily recommend you to others whether it be friends, family or a colleague.

Tip 3: Keep it seasonal. Change your marketing to fit in with the season or a current trend. If you’re having leaflets delivered or sending out sales letters, change them to have Christmas theme in December or a valentines theme in February. It’ll help your marketing stand out.

Tip 4: Use social media to promote blog posts or articles. Social media is great for promoting something however you need to remember that no one goes onto to Twitter or Facebook to be sold to so try to engage with people than outright sell to them. Approach people will a large follower base to promote your blog posts or product through their social media pages, you’d be surprised as to how receptive people are.

Tip 5: Keep at it. Marketing is not something that will make you rich overnight. You need to keep working at it, change things that aren’t working and keep doing things that are.

Direct Response Email Marketing – Intelligent Selling at Its Best

These ‘hot prospects’ are different from casual visitors because they already have a desire to buy and simply need the right marketing message for the click through.

Boosts Sales:

When conducted properly, direct response email marketing boosts sales figures significantly.

Surveys show that prospects are twice as likely to buy from you if you contact them regularly through email.

Establishes Brand Identity:

An email newsletter that offers useful information is the best way to establish your credibility and expertise in your chosen niche. Strong credibility encourages customer loyalty.

A Definite Call For Action:

Email messages trigger quick responses from interested customers.

Personalized and Interactive:

Direct response email marketing messages offer a wonderful way of interacting with customers and prospects in a more personal way.

You may send the latest news regarding products, services, campaigns and any free offers in your emails.

You can even ask for responses that help you improve your services or products.

Healthy interaction helps you bond with your customers and build longstanding customer loyalty.

Scalable and measurable:

By evaluating click through and conversion rates of your messages, you can assess the demographics and buying decisions of consumers.

This helps you sharpen your marketing strategies further.

The single biggest aim of your messages is to improve click through rates.

Useful tips, humor and engaging content compel prospects to take the necessary action that the marketing message calls for.

If you can make your prospects look forward to your message and emails, clinching the sale becomes the logical next step.

The role of direct response email marketing is not limited to clinching sales alone.

These messages offer a channel of communication with your client base even long after the sale is made.